Having Fun While Doing Good.
Hi! I'm chuck. I work with strategist, creatives, and organizations to bring beautiful and delightful products, services and experiences to life. I strive to bridge the gap between consumers, creatives and business strategies in order to build sustainable competitive organizations.
I collaborate with all stakeholders to develop new business opportunities through the use of human-centered design and design thinking methodologies. Guiding teams through the process of discovery, design, refinement and delivery of new products and services.
I am a design strategist, practicing a collaborative design-led approach to innovation, service, business and experience design.
Over the past 16 years, I have had the opportunity to work with a variety of organizations ranging from startups to established brands within a range of industries including healthcare, non-profits, fashion, technology, and retail as a strategic and creative leader.
I started my career as an industrial designer because I am passionate about creating products and experiences that make people feel, look and function at their best. It is this passion that drives me to understand the needs of the customer, not only as they relate to a certain product but to understand the core needs that affect their lives.
As a design strategist, I work with my clients to gain an understanding and empathy for the people who use their products and services. Then translate the insights into actionable business and design opportunities. Over the past years, I have worked with organizations such as KidKlass.com, Cole Haan and Made In NYC. I have also received a grant from the Lucile Packard Foundation for Children's Health where I am working with a team to developing a new care coordination model for children with medical complexities.
On the side, I work with Net Impact NYC chapter as a pro-bono consultant where I work with non-profits on various projects.
Overall, my experience has taught me how to drive innovation, strategy and design across an organization. Feel free to reach out to me about career opportunities or just to network.
What I Do
A deep dive into understanding the issues, emphasizing on the user journey and needs to generate empathy for all users.
Analysis and Defining Opportunities
Organization, analysis and synthesis of information and insights identified in the Discover phase.
Conceptualizing and Designing
Turning insights into ideas, iterate and evaluate potential solutions.
Prototyping and Delivery
Prototyping and iterating designs to fine-tune them and deliver viable and sustainable solutions.