Strategy Designer, innovator & storyteller

I would love to help your organization design better business models and products. Feel free to reach out.


Evolution of Innovation; Co-hosted by Shaun Mader and Chuck Ruud. Empowering leaders to activate their innovation potential. (launching in September 2019) Guests include Tim Middleton from Havas People & John Lynn from Cela.

Keynotes & WorkshopS:

  • Facilitated a Design thinking workshop for NYHRPS; Understanding of how and why to introduce design thinking in your organization and HR teams. May 2019; Ruud, C; Lupushor, S; Garcia, C.

  • Facilitated a workshop on applying design thinking & systems thinking into Care Coordination at the NYSPHA & NYSACHO annual conference, April 2019; Ruud C. Tahara D.

  • Poster presentation: Pediatric Academic Societies May 5-8, 2018. Toronto, Canada. The Range of Care Coordination Needs of Children with Medical Complexity. Kuo, D. Ruud, C. and Tahara, D.


  • Awarded a grant from Lucile Packard Foundation for Children's Health and the white paper was published in Dec 2018.


  • Guest lectured at Net Impact events, SCAD, Parsons School of Design, and Pratt Institute.


  • Net Impact NYC chapter - Service Corp’s pro-bono consulting committee member, Consultant trainer, Mentor & Consultant.

  • Co-Founded and was the chapter President of Pratt Institute's Net Impact Chapter (2015-16).

  • At Pratt; I was part of a team that won a business plan competition for a new service experience that was presented to a venture capitalist.

  • Shoes Master Magazine published an interview with my about my designs for the Japanese market while at Timberland.


  • Human-centered design

  • Design thinking

  • Behavioral design

  • Systems thinking

  • Business model design

  • Triple bottom line business models

  • Design management and team building

  • Creative direction

  • Product storytelling

  • User research, journey mapping and persona development

  • Footwear design and development

  • Strategic technologies

Some of the things I love to do outside of work; World traveler, Hiker, Snowboarder, Cyclist, Hockey goalie and more...